Gallions Place (Residence One)
| Services: | Gold Furniture Package |
Instyle Direct's successful working relationship with Countryside Partnerships London South, London's leading property developer, led to another show apartment at their Gallions Place development.
Design Lead Maggie Halsackda and Sales Manager James McNeil selected our White Gold Furniture Package and added feature wall services to transform the striking, 3-bed maisonette to boost interest and promote sales, leading to immediate success.
Having executed numerous furnishing projects for the renowned developer, the InStyle team was familiar with what was required to push sales. Maggie employed colour blocking throughout to add personality without making the unit appear smaller. As the rooms are very bright, it allowed for deeper shades by Farrow and Ball that wonderfully contrasted the spacious flat's ambiance. This also enabled us to keep decoration costs down with minimal paint use.
As the target audience for this show flat was young professionals, the designer clearly differentiated the different zones — social, work, or relaxing spaces. The selected furniture offered extra storage which is often high on the list of prospective tenants.
Maggie also focused on demonstrating how well plants can grow in the unit and strategically placed them in spots where the windows let in beautiful, warm light.
A particularly speedy completion was required as the client wanted to use the three-bed apartment for a marketing event called Meet the Designer — which was a great success. The developer organized the event so that James and Maggie could speak with the attendees and conduct a well-designed presentation.
"A number of customers who wanted to learn about designing their properties visited this event, and one of the clients actually made an offer for this apartment on the night. My advice to the designers would be not to be afraid of colors; dark colors and light spaces are bound to become best friends."
Interior Design Lead Maggie Halsackda, Instyle Direct
Bespoke elements such as the brown coffee table, green suede chair, and soft grey sofa with multi-pattern throw pillows created a welcoming, calming, and luxurious atmosphere. They helped viewers envision life at the apartment and the development.
With this project, Maggie successfully transformed the quaint unit inside-out into a chic home, generating tremendous interest among investors, landlords, and tenants.
“I had a genuinely pleasant experience working with InStyle Direct and would highly recommend their services. Over several weeks, I was in constant communication with James via phone calls and WhatsApp messages, and he consistently took the time to understand my needs and my vision for how I wanted the penthouse to look.
As this was my first time in the property game, James was incredibly patient, supportive, and reassuring throughout the entire process. My company had recently acquired a brand new, unfurnished penthouse in Milton Keynes to rent out, and I wanted the space to feel clean, modern, luxurious, and elegant.
James delivered on this perfectly and also spotted essential details and design elements that I had missed. I was given a wide variety of furniture and design options to choose from, making the whole process straightforward and stress-free. I even outsourced some furniture myself, and James and his team went the extra mile by building and setting it up free of charge, which I really appreciated.
Any issues or changes I raised were handled promptly, and anything I wasn’t fully happy with was fixed without hesitation. I was also given a complimentary discount on the total cost, which was a great gesture and much appreciated.
Overall, the service exceeded my expectations. I’ll definitely be using InStyle Direct again and highly recommend them to anyone looking to furnish a high-end rental or investment property.” Read More
“My colleague recommends InStyle Direct Ltd to me. Two years ago, he moved into a newly built apartment in Central London, and InStyle Direct Ltd assisted him in the furnishing process. I recently purchased a property at Royal Arsenal Riverside. InStyle Direct provides a seamless one-stop service, from interior design to furniture mix-and-matching based on your style, as well as a linen pack for bedrooms, bathrooms pack, kitchens pack and the installation process.
Mark and his team’s passions speak for themselves. They have a wealth of experience and are incredibly dedicated to my project. From my first visit to their showroom to the final installation, the whole process took less than three weeks. If you are seeking expertise, experience, and an eye for detail, then InStyle Direct Ltd will be a perfect choice !” Read More
– CC Tong
“We had an amazing experience with InStyle Direct furnishing our new home! The team was friendly, professional, and clearly experts at what they do. They really listened to our ideas and went the extra mile to make sure everything turned out just right. The furniture looks beautiful and fits our space perfectly. You can tell they do things with heart — every detail shows care and dedication. Highly recommended! Thank you InStyle Direct, James and Damini!” Read More
“We had a great experience working with Instyle Direct on furnishing our apartment at White City Living. They understood our vision for our London family home perfectly and managed the entire process smoothly from start to finish.
The team was responsive, professional, and attentive to every detail. We’re very pleased with the final result and would highly recommend their services.
Thank you again for helping bring our home to life!” Read More
“I had a very pleasant experience working with Instyle, specifically Mark and Nicole.
They are very professional and understand the needs of the clients. The clients and the brokers like their furnishings package and design. They deliver quality work and they provide good quality furniture. They dress-up two of our apartments and completed the window dressing in a short period of time, from beginning to end, with no hassle. We sold both apartments in less than 6 weeks. We are getting them to do another apartment for us. Highly recommend instyle, especially Nicole & Mark .” Read More
– CY